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Lecture Notes

    On the first and second week of our creative entrepreneurship class, we had lectures about the introduction to entrepreneurship. We were given an insight to basic business terms and finance terms. This will help us with our project later on.


    Below are the notes I took:


    Week 1 Notes

    We were also given the task to find brands that has outstanding innovations. The brands that I chose were; Cinemaxx Junior, Le Petit Chef - Grand Hyatt, Sunday Bowl Cereal Club, IKEA, and Decathlon.


    Cinemaxx Junior

    Cinemaxx Junior is a cinema that is aimed for kids. Inside the cinema there are slides and ball pools. The seats for the cinema are also different, they have sofa beds and bean bags. When the movie starts, the lights would not go completely dim but it will be as light as a sleeping lamp so the kids would not be scared.


    website: https://cinepolis.co.id/Cinema/Junior.aspx


    Le Petit Chef - Grand Hyatt

    The restaurant invite you to experience the best of theatre and dining in a 2-hour immersive culinary journey following the footsteps of Marco Polo across the famous Silk Road. Using cutting-edge 3D visual technology, diners will be able to follow the smallest chef in the world on his culinary journey through various continents, complemented with themed music, props and an exquisite six-course menu. Guest can choose between two different menus, « Journey » and « Expedition (premium) » Kids and vegetarian menu are also available.



    Sunday Bowl Cereal Club

    Sunday Bowl Cereal Club serves different types of cereals both from local and international suppliers. Customers can mix the cereals they want. This is a perfect place for breakfast.



    IKEA

    IKEA sells furniture and home accessories that are practical, well designed and affordable. They sell ready-to-assemble furniture which customers can easily assemble at home. The store is known for its modernist designs for various types of appliances and furniture, and its interior design work is often associated with an eco-friendly simplicity.



    Decathlon

    Decathlon is a store that specialize on sports equipment. Inside the store there are basketball field, badminton field, and more spots to try on the equipment directly on the store.




    Week 2 Notes

    On the second week, we got an insight to basic financial terms that are used in businesses.




    Proposal Making Progress

      For this class, we were assigned to create something that can help with maintaining well-being through creativity. The class focuses on engagement with the wider community and provides a platform to explore collaborative practice through industry, competitions, cultural organizations, community-based groups, non-governmental organizations and

      charities.


      Introduction

      First we were assigned to a group. My group got the topic "relationship". The team proceed on what specific topic we should go with and came up with "relationship during the pandemic". Then we branch it out and decide on the target market and our objectives.

      Research

      The next step was to do a research on the topic. We collected responses by interviewing some of our friends and also from Google Forms. These are the questions we asked to the responders:


      The charts below are the results from the responses we collected from Google Forms:


      From the results of the research, the group pitch in ideas on what to make to engage with wider community. These were our initial ideas:


      This is the response that I collected from a friend I interviewed:


      Final Proposal

      After collecting the data above we proceed on making our proposal. The idea that we decide to go with is making a platform where we can promote couple counseling courses to the public by engaging through game shows and sharing sessions. By this, we are expecting that people would be more aware of how couple counseling is important in a relationship. The contents will mostly focus on the topic of communication and trust. As for the communication strategy, the game show videos will be posted through the platform YouTube. To further promote the courses, an Instagram account is created which will contain contents on education about couples’ communication, sharing session IGTV videos, and also promoting our couple counseling course to our YouTube channel.


      The project will also partner up with Konselia, a platform that makes it easier for counselors to meet the right counselor. Konselia will act as a bridge where the viewers of the game show can be directed to the online counseling courses they have after watching the show.


      The document attached below is the proposal the team made.

      We also divided the job roles of each member:


      1. Steph — producer and arranging equipment for the show

      2. Keiza — scriptwriter and storyboard

      3. Fenisa — budgeting, rundown, standby cut the video clips

      4. Gloria — video editor and contact counselors

      5. Tania — contact couples and help other tasks

      6. Michael — buy the equipment and contact studio


      I was in charge of making the script and the storyboard for the video game show. I tried to make fun questions that would result in answers that the viewers might like. This is the final script that we decided to use for the video:


      Game Show Script

      Moderator: Please introduce yourselves and tell us how long have you been together Couples: *responds*

      Moderator: So I’m going to start this off with a question, how well do you guys think that you know each other?

      Couples: *responds*

      Moderator: Today we are going to put that to the test with a little twist! You will both be hooked up to a lie detector so that you will know when one of you is lying.

      Moderator: Now we’re gonna ask you guys some questions about your relationship. Your goal is to tell the truth. If you tell the truth, you will avoid getting shocked. But if you don’t you will get shocked.

      Moderator: Have you ever lied about an excuse for being late to a date?

      Couples: *answers*

      Moderator: *turns on the lie detector*

      Couples: *reacts*

      Moderator: Have you ever created a fake Instagram account so that you can hide it from me?

      Couples: *answers*

      Moderator: *turns on the lie detector*

      Couples: *reacts*

      Moderator: Have you ever hidden your Instagram story from me?

      Couples: *answers*

      Moderator: *turns on the lie detector*

      Couples: *reacts*

      Moderator: Are you attracted to any of my friends?

      Couples: *answers*

      Moderator: *turns on the lie detector*

      Couples: *reacts*

      Moderator: Do you ever get jealous when I hang out with my friends of the opposite gender, and didn’t tell me about it?

      Couples: *answers*

      Moderator: *turns on the lie detector*

      Couples: *reacts*

      Moderator: Do you think we will always be together for a long time?

      Couples: *answers*

      Moderator: *turns on the lie detector*

      Couples: *reacts*

      Moderator: Have you ever muted my chats?

      Couples: *answers*

      Moderator: *turns on the lie detector*

      Couples: *reacts*

      Moderator: Do you trust me?

      Couples: *answers*

      Moderator: *turns on the lie detector*

      Couples: *reacts*

      Moderator: Have you ever thought about cheating on me?

      Couples: *answers*

      Moderator: *turns on the lie detector*

      Couples: *reacts*

      Moderator: Have you ever seen my text but decided not to reply because you are lazy? Couples: *answers*

      Moderator: *turns on the lie detector*

      Couples: *reacts*

      Moderator: Finally, do you feel like that this experience made you guys closer today, or do you think you would have been better off without it?


      Closing

      Moderator: Hey everyone! This is ...... your producer from Flove. Thank you so much for watching this episode of “Truth or Get Shocked”. Make sure you guys subscribe to our channel and follow us on our Instagram page @floveindonesia, where you can learn all about the importance of communication in a relationship, a sharing session for couples, and also the couple counseling courses we offer. Bye, everyone!



      Game Show Storyboard


      This was the first storyboard I drew. After I did a QC with the lecturer, she told me to make a neater sketch of the storyboard.

      The storyboard below is the one we used for the game show


      Lastly, when the team had finalized the proposal, we arranged the timeline of the shooting.


      Schedule

      Week 1 - Buy equipments for the show

      Week 2 - Checking the equipments

      Week 3 - Make PPT, contact couples, studio and arrange the rundown

      Week 4 - Fixing the schedule for couples and preparation for the show

      Week 5 - Filming 🎞

      Week 6 - Editing the game show video

      Week 7 - Finalizing the video

      Week 8 - Post on social media

      Week 9 - Outcome and Feedbacks

      Week 10 - Outcome and Feedbacks Week 11 - Final Touch PPT

      Week 12 - Presentation

      Week 13 - Submission


      Video Shooting

      Time : 2 PM

      Date : 29 November, 2020

      Place : Kast Studio, Jl. Gading Serpong Boulevard, Tangerang Banten 15810

      Game Show Video Making Process and Evaluation

        According the proposal sheet, our aim was to raise awareness for couple counseling through entertainment. Following the timeline, the Flove team conducted the ‘Truth or Get Shocked’ video on 28th November 2020.

        Once we arrived at Kast studio, we arranged the place settings for the video while waiting for the couples to arrive.

        The couples arrived on time and we were able to finish the shoot by 5 P.M in the evening.


        After the shoot finished we complied all the videos onto 1 Google Drive file and send it to Gloria for the editing process. While Gloria edit the video, I made thumbnails for the video and also the Instagram posts.


        Finally, we successfully released the video on 17th January 2021.

        The team planned on uploading the video on 16th January initially but there were some technical difficulties so we decided together to upload it on the next day. Although the day of release is not according to plan, we managed to have it done on the same week.


         

        After for about a week we received some feedbacks and suggestions from the viewers that watched our YouTube video game show. Here are some great feedbacks and suggestions from the viewers that I would like to highlight:


        · Raisa

        “I really enjoyed and loved the video like it was entertaining and this is really amazing.but I think u could improve on like the lighting and the seating for the couples. Personally I think it would be best for the couples to be seated facing each other I just think there’s more connection for the video that way. and the lighting I think I would suggest a bit lighter. and lastly I think it would be helpful to like add the title on the beginning of the video or for the intro and maybe add subtitles for the questions but overall it was a really good video!”


        · Winnie

        “kalo buat gua kontennya lucu dan ringan sii trus pas gt pake couple yg masih muda krn gua liat segmentasi flove kan ke teenager ya, trus kayak pertanyaannya flownya enak kyak semakin menjurus ke inti video yg sebenernya mau campaign kalo dlm pasangan ada masalah better bicarain~”


        “kalo masukan si lbh ke teknis, gua suka tu kameranya yg versi dr tengah, kayak lbh pas gt eye level, kalo menurut gua akan better kamera yg dr kiri/kanan dibuat eye level jg biar nontonnya ga bingung. trus buat couple yg kedua ya(?) yg cewenya umur 20 cowonya 19 itu kayak cowonya kepotong gt kdg jd lbh baik kameranya dijauhin dikit. but overall okay kok setnya jg lucu pake yg cream” tone gt which is lg booming.”


        · Reyn

        “first of all menurut aku ini very entertaining sih lucu kyk aku ikutan tegang dengerin jawabannya soalnya pertanyaannya juga ngga receh gitu, ada yg deep kyk "do you think you'll be together for a long time?" Terus ngeliat jawaban couple2 disana seru gituuu


        And i really like the part di akhir yg kalian bolehin nanya satu sama lain free question off script terus lucu banget yg couple nanya 2 hari yang lalu cowonya nginep dimana


        Buat sarannya sih kalo bisaa dikasi cc atauuu minimal pas questionnya ada text di videonyaaa soalnya suara naratornya nih aga kecil jadi kadang aku kurang kedengeran questionnya atau misheard gituu


        Udah sih sebenernya overall ini cute dan entertaining bgt aku literally ketawa2 gt nontoninnyaa. Seru bgt pls aku juga mau sama cowo aku main gituan HAHAHA”


        · Imroatu Sholichah

        “the concept is very interesting, and maybe u can add subtitle in 2 languages, indo and eng.”


        · Evita Piliang

        “Omg so cute. Intinya harus saling terbuka ngga sih ke pasangan kita biar hubungan kedepannya bis lebih baik. Jadi pengen main juga wkwkwk.”


        · Hana Maulisa

        Videonya menarik dan menyenangkan, bagus juga karena ada teksnya mempermudah kalau apa yang diomongin kurang jelas jadi bisa tau apa yang diomongin, cute banget meraka semoga nggak berantem ya good job


        · Fadha Pisstan

        Menurutku, you should naroh sub indo pas lu ngomong kalo ada yang nonton trus bilang "aku gabisa basa enggress" dan itu suara alata atau musik pas alat mulai di klik itu ganggu banget, dan you should kasih keterangan tanda centang atau tanda x buat yang bener atau salah, oh pemilihan music, dah itu aja sih, terimakasih

         

        From the feedbacks and suggestions above, it can be concluded that the aim of promoting couple counseling through a game show is received well by the viewers as one of them said that the point is to be open to your couple to have a better relationship along the way. Most of the viewers responded that the message is well delivered and it is an interesting video to watch.


        As for the suggestions given by the viewers, it is mostly pointed at the technical part of the video. The things we needed to fix are; giving text subtitles for both Indonesian and English, increase voice quality, take out the sound of the music from the lied detector as it can be disturbing, the sitting position of the couple, and lastly the lighting of the video.

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